Search Summon using the box below to find online journal articles, book chapters, standards and other publications covered by the Library's subscriptions. You should be able to access everything you find on Summon.
These sources provide market research reports which can give an insight into consumer attitudes to specific products and innovations.
A few suggested books have been included in this guide, but for a more comprehensive list of books, articles and other documents take a look at the reading list for this module: